One of the advantages of using an experienced market research organization such as Research Options, Inc. is that we've already answered for other clients many of the questions you'll ask. As a result, we can instantly put into action proven techniques for solving your research problems. No experimentation, no smokescreen, no wasted time.

Put us to the test. You came to our website because of a research project you want to undertake. If you find your questions or similar ones listed below, you can bet that we've already addressed them for other clients. We couldn't include every question we've answered, but this is a good sampling of problems we've solved for clients in many different industries. Please contact us to discuss your options for obtaining answers. Our phone number is (800) 455-7511, or e-mail us at answers@researchoptions.com.

How big is the market for this new product/service?
What market segments can we target with our niche products?
Who are the major competitors in this market right now? What market share does each have? Is there a dominant player?
What's the most effective way for my product/service to be distributed to the end-user: direct sales force? manufacturer's reps? distributors? mail order? what others are available?
What price are customers willing to pay for this product/service?
Who is the real decision maker for buying my product/service? Is it a single decision maker? A group decision? If group, how much influence does each call point have?
What is the best way to promote my product/service? Advertising? Conventions? Direct Mailings? Internet? Telemarketing? Public Relations? Partnerships? Others?
What do present/potential customers think about our new....advertising campaign? literature? corporate brochure? convention booth layout? etc.?
What image does our company have with our customer base? With potential customers?
What image do our competitors hold with those same groups?
What development changes should we make before bringing this new product/service to market?
If we make the changes suggested, how likely are they to buy the product/service?
Which product/service concepts will give us the greatest chance for success at time of launch?
Are there complementary companies we could partner with?
Which packaging design is most appropriate for the market being served?
Which design is most eye-catching? Which "gets the job done" in the most cost-effective manner?
What is the optimal strategy to employ that will allow us to maximize revenue and profitability as we launch new products or enter new markets?